MOONTON Games and Fairrie partnership cover

MOONTON Games and Fairrie enter a two-year partnership to support MLBB Esports

MOONTON Games and Fairrie announce a two-year partnership supporting the MLBB M series events. The partnership will span for the next two years. The partnership will provide exclusive support for the upcoming M6 World Championship and the M7 after that.

We are excited to partner Fairrie to elevate the MLBB experience for our community,” said Ringo Lung, Senior Regional Esports Sales Manager at MOONTON Games.

MOONTON Games and Fairrie partnership will launch exclusive items featuring MLBB Esports theme

The partnership between MOONTON Games and Fairrie will launch exclusive jewellery and watch collections inspired by the game’s rich lore, enabling fans and esports athletes to don accessories that embody their MLBB identities. Fairrie will celebrate the eventual M6 World Champions by presenting them with Champions Medals, Champions Rings, and the limited-edition M Series Swiss-made watches – the Fairrie M6 Dreamwatch.

This marks the first time in M Series history that Champions Rings will be awarded alongside the Champions Medals. The Champions Medals will represent the six MLBB hero roles adorned with rare gemstones and a dragon motif symbolising MLBB’s Mythic rank.

MOONTON Games and Fairrie partnership will bring special medals for the esports players
Image Credit: MOONTON Games

The Champions Rings will feature a removable M Series crown, with a customised, team-specific crown in recognition of the eventual M6 World Champion team. The runner-up team will also be honoured with the Fairrie M6 Dreamwatches to commemorate their tournament journey.

The partnership will also see Fairrie produce three exclusive MLBB-themed collections for fans – MLBB Mythic, Miya Moonlight, and Zhuxin Fairrie Tale – in celebration of the M6 World Championship, which will be held in Kuala Lumpur, Malaysia.

MOONTON is setting the bar high for other esports title

By entering these partnerships often, MOONTON is taking the Mobile Legends esports in a new height. It’s setting the bar high for the ogther titles to cope with. With support from their new partner, the esports scenario will get a skyrocket boost, promoting the ecosystem.

The M Series tournaments are the pinnacle of MLBB esports and rank among the world’s top esports events, with the M5 World Championship drawing 5.06M Peak Concurrent Viewers (PCV), according to Esports Charts.

MOONTON is the developer and publisher of Mobile Legends Bang Bang, a top-tier and popular 5v5 MOBA. The title’s esports presence is currently among the top. On the other hand, Fairrie is a jewellery and watch brand dedicated to gaming and esports. Both entities will now focus on the growth of esports and work jointly.

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